Modern alchemy

These are exciting times for not only cocktail enthusiasts but casual & social drinkers as well. The popularity of classic Prohibition-era drinks along with techniques borrowed from cutting-edge, modern kitchens brings us new drinks with fresh nuance and the ability to recreate mythical cocktails thought long lost to the past.

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Alcohol Advertising: True Originals No. 2

Bacardi’s gone viral (or at least trying to) lately with their True Originals ads. The latest features a sexy female bartender (they all are, aren’t they?) mixing up a piña colada. Check out the video, and comment below to let me know what you think of this campaign!

(Note: Also making this post to test out some SEO workarounds because SEO for Tumblr is a little…lackluster.)

Feb
201022

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